SIIA and AlwaysOn Announce Marketing Alliance

19.12.08 - 02:22 ... source : SIIA

... Organizations collaborate to cross-promote key industry meetings WASHINGTON, DC (December 18, 2008 ) Two leading organizations within the information and media arenas -- the Software & Information Industry Association (SIIA ) and AlwaysOn -- are forging new ground by announcing that they will collaborate to promote one another's flagship conferences in 2009. "This new and innovative marketing partnership recognizes the important role our two organizations and their respective conferences play within their target industries," noted Ed Keating, SIIA Content Division Vice President. The two conferences that SIIA and AlwaysOn will be collaborating to cross promote are: The SIIA Information Industry Summit, slated for January 26-28, 2008, in New York City , which is an executive forum for leaders of the publishing industries. The AlwaysOn OnMedia NYC Conference , slated for February 2-4, also in New York City, which is a showcase ...» Next (PDF)