Dr Pepper Unveils Major League Gaming Themed Bottle and Promotion as Part of Expanded Sponsorship

19.11.08 - 13:34 ... source : Dr Pepper Snapple Group

... Dr Pepper bottle features Tom 'Tsquared' Taylor from #1 ranked team in MLG, Str8 Rippin NEW YORK and PLANO, Texas, Nov. 19 /PRNewswire/ -- Dr Pepper and Major League Gaming (MLG), the professional video game league, today announced an expanded sponsorship relationship. As part of the agreement, Dr Pepper will launch a nationwide promotion where every 20 ounce bottle sold is a winner, supported by an online content experience built around the #1 ranked team in MLG, Str8 Rippin. (Photo: http://www.newscom.com/cgi-bin/prnh/20081119/LA47316) "We're excited about giving Dr Pepper consumers and aspiring gamers inside access to Str8 Rippin and a chance to interact with this great team and Major League Gaming," said Terry Hockens, brand manager, Dr Pepper. Starting in January 2009, there will be approximately 175 million Dr Pepper and Diet Dr Pepper 20-ounce bottles produced ...» Next (HTML)